Work Hard. Play Hard.
We keep riders warm and light the way. We help you create meaningfully differentiated accessories that help grow your business.
We have more than 25 years experience working with the best brands in the Powersports industry, including ATVs, side by sides, motorcycles, and snowmobiles. Our panoramic view of the industry allows us to partner closely with our customers to bring ideas and innovations. Ideas that drive their business through smart OE accessory strategies and products.
We started with a thumb warmer and now have a suite of heated products – from grips to steering wheels to seat heaters – making riding for work or play more comfortable. We took our core competencies in heating and expanded into electrical, auxiliary ports, and more.

Heated Steering Wheel
Our ruggedly-constructed steering wheel is designed to withstand cold conditions while channeling heat directly to the driver’s hands.

Heated Grips
Heated Grips channel heat directly to the hands, reducing fatigue and numbness associated with the cold.

Seat Heaters
Put a little heat in their seat to enjoy the riding season long after most other riders have called it quits.

Heated Throttles & Brakes
Our ruggedly constructed throttles and brakes are built to exact specifications.

Custom Heated Products
We’ve got wiring and switches down to a science, producing reliable, safe and truly differentiated solutions for your brand and vehicles.